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KEITECH SHAD IMPACT 3" is the perfect baitfish imitation.

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KEITECH SHAD IMPACT is the perfect baitfish imitation. After careful consideration and multiple prototypes, we produced a lure that maintains a horizontal swimming posture with a natural rolling action that imitates a wounded bait fish. The top section of the bait is a no salt, light weight plastic and the bottom is a heavier, salted plastic. This combination provides the balance necessary to achieve the desired effect. Both the 4” and 5” Shad Impact can be fished texas rigged, on a split-shot or Carolina rig. The Shad Impact is also extremely effective on a shaky head or as a drop shot lure. Check out the action videos below and meet your favorite new bait.

10pcs per pack.


  • Unsymmetrical body design creates a rolling action that drives predators wild.
  • shad Impact is produced from dual injected, different weighted plastics that provide perfect balance and flash.
  • The Shad Impact has perfectly centered hook slit to ensure correct rigging.

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